Saturday 5 December 2015

Daraz Successful Black Friday Venture

Daraz has created history with its first BFS (Black Friday Sale) in Pakistan. There was something for everyone. All deals were tempting enough to try the patience of even a miser :P The website was stuck for sometime due to heavy traffic. The response was enormous but not unexpected as everyone loves a good bargain. Below is their infographic which will make you await their next sale.


Thursday 26 November 2015

Black Friday in Pakistan for First Ever Time

Bonjour! A few days ago I received an email stating a black friday event. I was about to delete it as I have subscribed to international websites and assumed it was from one of those websites when my eyes spotted Daraz name. I became alert at once. I had a previous shopping experience which is still the best online experience yet. They announced that they are introducing Black Friday sale in Pakistan. Now those of you who are unaware of its "significance" Black Friday is the biggest shopping event held every year where all the shopaholics and junkies shop till they drop. This shopping marathon gives you great discounts and ensure budget buys. Never heard it before? Well in Pakistan we usually celebrate all the festivals by sudden inflation but this Daraz has come forward and brought in its wake "First Ever Black Friday in Pakistan".

What Daraz has to say about it:

                             "Wednesday, November 25, 2015. Leading e-commerce platform Daraz.pk announces the launch of Black Friday, the biggest sale event around the globe, on November 27 at www.daraz.pk/black-friday.

The Black Friday concept has been incredibly popular around the world with massive discounts and unbelievable deals, making it the shopping event of the year. And now, in partnership with Easypay, Ponds, PTCL, InnJoo & Mediatek, Daraz.pk is introducing the concept in Pakistan with discounts up to 70% across categories for the fastest fingers. This is the first time Pakistani shoppers will enjoy a sale of such a scale – it will be a 24-hour marathon of incredible deals and crazy discounts on original and genuine products giving shoppers the best experience they can imagine."

And the best thing is that it is HAPPENING tonight. How amazing is that? You can have your pick of desired products without getting into the hassle of standing queues, rubbing shoulders with strangers and suffocating with crowd. Your bucket list fulfillment is just a click away. I would suggest you to avail this amazing offer to its fullest as they have further discounts. Take a nap and be ready before the event and have a merry-go-round. 
I have made my list and I am about to take nap so I may later stay awake :P come on we all love sales and "the biggest sale of the year" is indeed interesting. So i'll bid you all adieu.

Stay Blessed


Thursday 19 November 2015

Reappearance

Bonjour! You guys might be thinking where have I disappeared. Have I already achieved the status of someone whose disappearance is missed or I have given up blogging altogether. Well the answer is I have been so unmotivated for past sometimes. I have literally become a couchpotato. I still have not figured out what happened to me but I am thankful for the wakeup call :) I hope to blog more and stay active in my personal life as well. I have made a little note of to do list this month and blogging is on top :P I really missed it and I hope that I remain steadfast and continuous.

This absence has given me a lot of time to think about new ideas and I am really excited to execute those ideas. There will be definitely something for everyone. As, I have always mentioned that I created this space as a medium of expression for myself and my city.

Okay enough of this rant. I'll be back with an amazing news in my next blogpost.
Stay blessed


Saturday 10 October 2015

#ReviewTime Eye Studio® Color Tattoo® 24HR Cream Gel Shadow - Permanent Taupe





Bonjour! Today I am very excited as I am going to post my first makeup review ^-^ I have slightly hooded eyes and oily eyelids and trust me it’s a nightmare for eye makeup lovers. My eye makeup always ends up creased and smudged. In my quest to find an eye shadow which stays put on my eyes I stumbled across  Eye Studio® Color Tattoo® 24HR Cream Gel Shadow and saw Maybelline claims of “Cream gel smooths on for vibrant color that does not fade”  instantly I decided to buy it. I bought it in shade “Permanent Taupe” as I am more into neutral colors. It won me over after first use. It’s easy to apply and stays put for 13 hours (it’s the longest I wore it). It does not need a primer as its quite opaque on its own. It is applied evenly unlike powder shadows where I am always afraid of uneven application. I have swatched it below:


Good Points:
Its staying power is commendable.
It is budget friendly.
It is easy to use even for beginners.
It is locally available.
It can be used as a stand-alone eyeshade.
Not So Good Points:
                It is a little difficult to remove.
                It offers only a limited range of colors.
                It can dry up pretty soon due to its gel formula.
Honestly, I am so in love with this eye shade that I cannot think of anything negative about. With upcoming wedding season it’s going to be my best friend.  Next I am planning to get “Bad to the Bronze”.  Thank you for reading my blog. Do share your experience if you have tried it :)
Stay Blessed.

Wednesday 23 September 2015

Eid-ul-Adha 2015


A scene from animal market

Bonjour! Eid-ul-Adha is one of the two most important religious celebrations of Muslims. It is celebrated to honor the memory of Hazrat Ibrahim (A.S) who passed the test of Allah (S.W.T). Allah wanted to test his faith so He asked Ibrahim to sacrifice his son in the name of Allah. Ibrahim agreed and his agreement won him not only the love of Allah but that of all the Muslims who seek inspiration from him. Since then Muslims all over the world slaughter the animals (lamb, goat, cow, camel) to revive
                Eid in Pakistan is celebrated with pomp and show. Children wait for this occasion throughout the year because they not only get a chance to celebrate but they get  a chance to flaunt their sacrifice (animal) in front of their friends so one get to see a lot of groomed cows and goats. Butchers are the guest of honor of this Eid as they are booked in advance. If I say that a butcher is the most coveted of the men on Eid it won’t be wrong. People conspire, plot and bribe to get the butcher earlier :P It’s all part of Eid fun which everyone enjoy.
                Tend your sacrifice well as the real reason of this sacrifice is not the slaughtering of animals but the sacrifice of your beloved thing in the name of your Creator. I know goats turn rogue before Eid but still do your part ;) Types of (bakra) goats:
1-      Angry young bakra – who pushes everyone who comes closer
2-      Run away bakra – who is prone to leave you without warning and you spend half the time searching him
3-      Naïve bakra – who is exploited by the little ones in your family who not only make him run in goat races but try to ride him :P
4-      Subdued bakra – who looks and bleats so weak that you are afraid that he might die a natural death and won’t give you a chance to sacrifice him
                Coming to the Eid day preparation I would suggest you to keep the snacks light for guests as everyone will be consuming lots of fat and cholesterol rich food later in the day. You may serve Spanish Margarita, fresh fruit juice, fruit salad, vegetable pasta and cupcakes. Roasted liver can also be presented to the guests as it’s prepared for the fasting people.
                In all this hustle and bustle do not forget yourself. As fall has approached, you have finally got the reason to wear dark colors. Wear a statement lipstick and rock it this Eid. As the weather is cooling down you can let your hair loose instead of braids and buns. A nice blow dry would go well with any look.
                At the end, I would urge you to celebrate this day as our religion has instructed us i.e. do not forget the poor and needy in your happiness as sharing increases the happiness. This would not only give you a self satisfaction but it would also please your Maker who in return would bestow His blessings on you in this world and hereafter.
Stay Blessed.

NOTE : These are all google images.

BEFORE

AFTER


Sunday 20 September 2015

To Buy Online or Not To Buy Online - DARAZ




Ecommerce is a relatively unknown and new genre in Pakistan specially in smaller cities. Its the most convenient and hassle-free shopping option. WHY? Because you don't have to go to markets and bargain with the sellers, you get your desired products delivered to your doorsteps. Besides the pros its cons are: you have to trust the seller, he can sell you a counterfeit product claiming to be genuine, delivery can be delayed sometimes, your order can be misplaced and so on and so forth. So I decided to bring to my lovely readers an overview and introduction to online companies. Today, I am beginning with DARAZ.

 (1) How was Daraz conceptualized?
Daraz.pk is a venture of the world's largest internet incubator, Rocket Internet. After successfully establishing Jumia, which has the same model as eBay, in 9 countries, Rocket Internet saw potential in Pakistan and introduced the concept here - creating the largest ecommerce portal in the country. Daraz has now transcended in Bangladesh and Myanmar as well. 

(2) How old is Daraz?
Daraz.pk came to existence about 3 years ago - it started off as a fashion company and then soon started selling a wide assortment of general merchandise as well. Daraz has the widest product assortment - currently it has over 1000 brands and 50,000 products.  

(3) Tell us something about the founder/founders of Daraz.
Rocket Internet approached Muneeb Maayr and Farees Shah with the concept and the two, together, cofounded the company, making it the leading ecommerce store in Pakistan, today. 

(4) What prompted them to launch such a service? Is it a legally established online brand in country? (Just to clarify to our readers: People usually comment whether your products you sell are original or otherwise.)
We are a massive multinational company and not just some small scale website that started selling products. We have official partnerships with brands who create their webstores on Daraz.pk. Our products are 100% original we are a marketplace for all brands who use us as their official online retailers.

(5) How many products do you offer to people to choose from?
Over 50,000 products.

(6) How does the team function i.e. the process to get the goods to the consumer? 
We have a team of 400 people working for us, every department has its own designated responsibilities to ensure smooth sailing, we have proper warehousing and a strong logistics system - everything is very systematic and under control. 

(7) Are you satisfied with the customers’ response to your business?
More than 200,000 to 250,000 people visit Daraz daily that is more than 10 times the footfall at the busiest mall in the country - that goes to show how we have a massive customer base. 

(8) How do you think social media helps one have a successful business?
Social media is absolutely incredible. The thing with traditional marketing such as TV, radio or billboards is that its not targeted, everybody sees everything; however with social media you can do targeted marketing, which means you can make only people who are your target audience view your products. Social Media channels are also a great way to gauge how much your brand is loved - we have over 2.4 million fans on Facebook at this point, that's pretty amazing. 

(9) What's the scope of online business in Pakistan?
E-commerce in Pakistan is at a turning point, it has seen a massive boom. The current size of $30 million is expected to go up to $600 million in the next two years.  

(10) A piece of advice for the buyers.
If you haven't shopped on Daraz yet, it's time you do. We are your complete lifestyle solution. We have made everything according to your convenience, offering all modes of payment, free delivery, customer service and a 7-day return policy if you don't like what you've bought. It's definitely worth a try.


Monday 14 September 2015

#ReviewDiaries A Tale of Two Cities by Charles Dickens


Title of First Edition

Bonjour! Today I am going to review a Classic by Charles Dickens, A Tale of Two Cities. I read it for the first time during my Masters and I just could not get over it. Yes, when I like something I create a room for it in my life and just keep it there, never letting it go( Yes I know I cannot become a writer :P ). Coming back to Dickens, he wrote this book as weekly installments from April 1859 to November 1859. It has the honor of being the biggest selling novel of the time in history.
                Dickens based his novel on French Revolution. It depicts the plight of French plebeians  under the autocratic rule of French aristocrats. The story begins in 1775 which Dickens describe as, 

             “It was the best of times, it was the worst of times, it was the age of wisdom, it was the age of foolishness, it was the epoch of belief, it was the epoch of incredulity, it was the season of Light, it was the season of Darkness, it was the spring of hope, it was the winter of despair, we had everything before us, we had nothing before us, we were all going direct to Heaven, we were all going direct the other way - in short, the period was so far like the present period, that some of its noisiest authorities insisted on its being received, for good or for evil, in the superlative degree of comparison only.”
                 
               The paradoxical opening immediately arrests the attention of the reader. It begins with the journey of Lucie Manette (a 17-year-old girl who just learned about the existence of her long lost father) to retrieve her father, Dr Alexandre Manette. She is accompanied by Jarvis Lorry during the travel. Upon their arrival in Paris they learn that poor doctor has been recently released from the prison after 18 years and his former servant Ernest Defarge has installed him in his house and is taking care of him. Defarge now runs a wine-shop with his wife in the poverty-stricken quarter of Saint Antoine. Lucie finds her father in a shocking state where he is sitting at a shoe-makers bench and is intently making shoes. He is senile but Lucie’s appearance reminds him of his wife and he begins to weep. Lucie takes him back to England. 

                After a time leap of five years, Mr Lorry is called to a courthouse for his testimony against Charles Darney, a Frenchman who is falsely accused of being a French spy. Dr Manette and Lucie are also present there as witnesses. If Darney is found guilty, he would face a horrendous death. Roger Cly and John Barsad’s statement in witness box threatens his stance and that’s when Sydney Carton, a drunkard wastrel (assistant to the attorney, Stryver) steps in and points out that his physical appearance is similar to Darney. This new turn of events throws into doubt a positive identification of Darnay as the person seen passing secrets, and the court acquits Darnay.

                Sydney and Darney are both attracted to Lucie’s beauty and kindness and visit her frequently. Carton tells Lucie that he loves her but he does not want to marry her as he is not worthy of her love but he promises her that he would give his love to save the one she loves. Eventually Darnay marries Lucie which results in Dr Manette’s temporary relapse of mental incapacity as he knows about Darnay’s reality. In the meantime, the chaos and anarchy spreads in France and Darnay’s uncle is murdered by revolutionaries after killing him in a careless carriage accident. The Defarges proves to be the axis of revolution they urge and lead the people in a wave of violence and destruction. Darnay reaches France to save a former servant and is immediately arrested and taken to La Force Prison. Dr Manette and Lucie also reach Paris to save him but an unfortunate turn of events convicts him by bringing Dr Manette’s letter which condemns his family. He is sentenced to death on the basis of this evidence. At this point, Carton steps in and trade places with Darnay and saves the day. His final heroic act redeems him in the eyes of readers and fulfills the promise of giving Lucie the ultimate happiness.
                I closed the book with a bucket full of tears which is a proof how intense this book is. I believe a great book has the ability to move a reader and this book did it. If you are fond of historical and intense emotional play this is the book for you. Dickens has the ability to give life to his words. I would like to end this review by stating some favorite quotes from the book. Stay blessed

"It was the best of times, it was the worst of times”
“I wish you to know that you have been the last dream of my soul”
“Sadly, sadly, the sun rose; it rose upon no sadder sight than the man of good abilities and good emotions, incapable of their directed exercise, incapable of his own help and his own happiness, sensible of the blight on him, and resigning himself to let it eat him away.”
"I am a disappointed drudge, sir. I care for no man on earth, and no man on earth cares for me."
“Sadly, sadly, the sun rose; it rose upon no sadder sight than the man of good abilities and good emotions, incapable of their directed exercise, incapable of his own help and his own happiness, sensible of the blight on him, and resigning himself to let it eat him away."
“A wonderful fact to reflect upon, that every human creature is constituted to be that profound secret and mystery to every other.”
“It is a far, far better thing that I do, than I have ever done; it is a far, far better rest that I go to than I have ever known."

Monday 7 September 2015

#MotivationalMondays Tête-à-tête with Sara Kazmi

Sara Kazmi


Bonjour! It’s Monday and if you are one of those people who are prone to Monday blues, this series is dedicated to you J Motivational Mondays. I’ll be bringing some real life heroes to you. To motivate and inspire you. These people would be from different walks of life and I hope at some stage you may relate to them and learn from their experiences.
                Today, as my first guest, I have Sara Kazmi. She is a professional astrologer and has appeared on different media platform. She is one of those people who always find something positive in life, something to laugh at and something to celebrate. So here she is :)

(1)    Please briefly introduce yourself to our readers.
First of all, Assalaam-o-Alaikum to all your readers!
Well by profession I am an astrologist and I have done my majors in International Relations. I am a motivator and I love doing everything I can do in this life.

(2)    How was Sara as a child?
As a child and still I am very energetic and way too talkative.

(3)    What’s the role of your family in shaping little Sara the person she is today?
Immense support from my mother and the way she brought me up. She’s amazing and you can tell that what you see best in me is from her.

(4)    Were you inspired by someone as a child?
I get inspired with anyone who is positive about life. I believe everyone is an inspiration to somebody in this world.

(5)    Who is your support system in your journey?
My mom.

(6)    Did you have to face some opposition or it has been a smooth sailing?
Not really but to be honest in this journey only two people were there, my mom and I.

(7)    Do you believe in luck or support hard work?
HARD WORK! Be honest and be the best in whatever you do and luck comes along seeing your hard work.

(8)    Do you think you have achieved what you dreamed for?
No, not really…still on my way.
Abhi tou party shuru hui hai :P

(9)    Where do you see yourself in next five years?
Hmmm next five years, I do not know but I am sure I’ll be motivating people through astrology and positivity.

(10) Any message for the readers.
Do whatever you want to do but work hard for it and don’t ever give up. Help others!

Thank you Sara for giving us your time and inspiring our readers. We'll be back next week with our new guest.
 Stay Blessed